The conscious revolution that many industries are experiencing has also influenced the jewellery sector. There is no shortage of demand when it comes to bracelets, necklaces, earrings, rings, and watches, which implies a constant supply of materials that come from unethical sources.
In several ways, jewellery represents one of the most environment-harming industries, also killing countless animals every year. Conscious customers have been looking for an alternative and the strongest option in this regard is the vegan jewellery. This eco-friendly option represents an effective way to dress well without ignoring what is happening to our planet or being part of the problem.
Nonetheless, customers need to be aware as many vegan jewellery products aren’t what they meant to be. Before paying for a couple vegan bracelets, question everything.
Animal Byproducts We Ignore
Let’s begin with the basics. Regular jewellery is used to include unethical materials that we all know, just as leather. Especially for men, using leather in jewellery is a popular trend these days. It’s clear that, in terms of conscious vegan customers, this is unacceptable. In fact, you can see how companies around promoting vegan bracelets or other “eco-friendly” fashion accessories while they include leather elements or related materials.
Now, we’ve noticed that some customers ignore crucial facts while companies take advantage of the situation. A highly popular material such as pearls represent a big negative for conscious customers, but most people ignore the cruelty behind their production. On one hand, genuine pearls are harvested from different clam species, killing them in the process. On the other, even imitation pearls take a big toll from coral reefs, which are used to produce the replications that today are so abundant.
Another material that often tricks customers and makes them think that everything is okay is elephant hair. Truth be told, elephant hair is usually produced by companies that dedicate to harvest the material from the ground, at places where the animal rubbed itself. However, there is highly likely that other organizations are also killing these animals in order to retrieve, along with other things, elephant hair.
Destroying the Environment for Vanity Purposes
But not only animals are suffering because of jewelry production. There is a big toll on the environment as well, which is being violated to extract materials from deep ground, many of these materials present in jewellery of all kinds.
Mining is the big responsible here. While not all gold and silver that is being mined ends up in jewelry pieces, having a wider market, other mining products as diamonds, rubies, sapphires, and similar precious stones find their main market in jewellery.
The reasons to judge mining go from long-lasting environmental impact to critical human rights violations. For a conscious customer, is illogical to support such industry.
PETA-Approved Brand as a Guarantee
Using the word “ethical” in their marketing campaigns do not transform unethical jewelry products into something better. That’s why conscious customers need to be also aware of the risks when shopping and make smart decisions in the process.Getting vegan bracelets or necklaces may sound easy but we need to pay more attention. A strong guarantee of a positive purchase is looking for PETA-approved brands. This organization is constantly examining vegan jewellery companies and defining their viability along with their claims’ authenticity.